I wrote Meeting Hero because I thought there was a noticeable lack of discipline and courage when it came to workplace meetings. I wanted to help you run meetings that are amazingly productive.
Another reason I wrote it was because I wanted to know if I had the tenacity to pump out a full-length business book and do all the editing to get it just right. Turns out I did.
Distributing the book
Now, for the next challenge. How do I get the book to everyone who could benefit from it? I feel confident in saying that there are millions of people are out there who could become much stronger meeting leaders by reading Meeting Hero.
Overcoming an objection
A few have said they wished Meeting Hero was in paper form. Up to this point I’ve resisted that idea. Mostly, I was much more interested in writing the book than I am in producing a print edition.
I’m not a futurist, but I see books printed on dead trees as having a future similar to film-based cameras. We live in a digital world.
Still, I want to be responsive to readers who prefer paper. My usual answer has been that if an organization wants to bulk order enough copies to make it worth the effort, I’d be open to doing it. I’m rethinking that answer. Today, I came up with a better idea: Licensing.
How might you use it?
Just because I don’t want to print copies, doesn’t mean you can’t.
Here’s how it could work. I license your company the rights to print the book. You can put your own cover on it, add a logo, and a message from your CEO. If you want to add or delete content, I’d even be open to that.
You could also use it in the following ways:
- Post excerpts in company newsletters.
- Use the content for internal workshops.
- Distribute chapters in electronic or paper format.
- Share the book with customers and vendors.
I am open to discussing how you can make my book your book and use it in a manner that works for you.
Give Meeting Hero a read. If you can imagine ways it would benefit others within your organization, let’s get the right people involved to discuss your ideas and figure out how to make it work.
There’s always a way.